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type Product design
year 2026
discipline Industrial design · 3D · Branding
role Concept · Design · Prototyping

Focus

A sound filter for athletes. Block the noise, keep your rhythm — your heartbeat, your breath.

An in-ear filter that cuts traffic and voices while letting your heartbeat and breath through — analog, no electronics. Modelled in Blender, rendered in KeyShot, 3D-printed in resin to validate the fit.

Focus — la paire d'embouts blancs tenue a deux mains, sur fond de sable
Key visual — the pair, in hand Campaign still
Focus logo — color variations
Logo — color declensions Adobe Illustrator
Initial sketches and form exploration
Sketches — ergonomic exploration Pencil & marker on paper
3D render — pair of Focus earpieces
3D render — black finish detail
3D render — grey finish detail
3D render — exploded view with detachable tip
Blender + KeyShot Studio Hi-poly renders, 2026
Topologie du maillage — quadrillage de l'embout et de l'arceau
Topology — hi-poly mesh Blender
Campaign mood — 10s loop Edited in DaVinci Resolve Studio
Campaign frame — ocean opening
Campaign frame — sitting on the beach
Campaign frame — runner in the fields
Campaign frame — close-up on the ear
Campaign frame — hands holding the product
Campaign frame — feet running on sand
Selected stills from the campaign Shot on location, 2026

next project

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